Subscriber

A subscriber is a person who chose toopt-into your mailing list.

Marketers strongly recommend compiling yoursubscribers' listby asking theirpermissionfor it. Otherwise, such mailings are considered to bespam. When people receive mail, they have not opted in for, the chances are that they will mark it as spam. Manyspam complaintswill contribute badly to your IP address's reputation among popular web clients. Apart from this, you risk being reported to anti-spam organizations likeSpamCoporSpamhouse.

If you ask people to opt-in for your commercial mailings, your list will be comprised of subscribers who expect to see your mail and are interested in receiving it. You canbouncefrom there to buildlead nurturingcampaigns andcustomer loyaltyprograms, to turn them into your loyalleads.

This video by the Deep End uncovers tips and tactics on how to build an email list fast.

Ways to subscribe

• An opt-in form on the homepage of your website
• Apop-upwindow with a subscription form on your website
• Offer a bonus or a discount in exchange for a subscription
• Place asubscription formon your social media page

Once you have your subscriber list, it is recommended tosegmentsubscribers.

Segmentation criteria

• Age and gender
• Geographical location and time zone
• New subscribers/active buyers
• People who abandoned the shopping cart without going through with the purchase

The usage of subscriber insights

• sendpersonalized emails;
• make relevant offers;
• choose the right time to send emails; and
• launchtriggered emailcampaigns.

With a smartemail marketing strategyand minimum costs, you can turn your subscribers into regular customers.

再保险ferences

1. The article"10 Effective Ways to Get More Email List Subscribers" on Neil Patel blogprovides tips to grow your email list fast.
2. The article"How to Get 128 New Email Subscribers Per Day" on Neil Patel blogoffers a great choice of tips and techniques on how to collect email subscribers.
3. The article"8 Effective Tips to Get More Email Subscribers by Increasing Conversions" on Crazy Egg bloggives insights into the ways to get email subscribers.

Last Updated:23.03.2023